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Poets & Writers Virtual Gala

 

Thank you for your brilliant work on P&W’s gala. We couldn’t be more pleased with how everything came together, and the livestream far exceeded our expectations. The biggest complaint we heard was that the event was too short—which is something we never thought we’d hear about any gala, let alone a virtual one. We’ve had multiple board members tell us it’s the best job the organization has ever done in telling the story about the work we do.

—Rachel Schuder, Director, Development & Marketing, Poets & Writers

 

For this all pre-recorded virtual gala, we collaborated closely with Poets & Writers to produce a tightly paced and engaging event, edited to have the look and feel of a live program that told the story of the organization’s impact. In addition to remotely producing segments with host Stacey Abrams and P&W leadership, we incorporated guest performances and created four montage segments from self-filmed videos provided by distinguished authors across the country, all edited to flow effortlessly with an interview segment featuring honoree Oprah Winfrey. We also advised the event team on content and show flow, including strategic placement of their high profile guests, to achieve their audience retention and engagement goals.

 

Client: Poets & Writers
  • Director: Dan Winckler
  • Producer: Emily Kornblut
  • Post-production sound: Chris Burke
  • Motion graphics: Chris Lane
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