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Simon Cowell Innocence Ambassador Announcement

Archie Williams spent nearly 37 years wrongfully imprisoned for a crime he did not commit. Following his exoneration, he performed on America’s Got Talent, and his story was so moving, it inspired Simon Cowell to become an Innocence Ambassador.

We were proud to work with the Innocence Project to document Simon Cowell’s Zoom conversation with Vanessa Potkin and Barry Scheck and to produce this clip as part of the announcement that he would be joining their team.

Our all-remote production services have been critical to helping the Innocence Project engage with their community during the covid-19 pandemic.

Client: Innocence Project
  • Producer: Dan Winckler
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